T&H Masterclass Series | Tass & Hamjit

T&H Masterclass Series — Session 01

Financial discipline in crisis: the Saudi SME survival playbook.

A live Zoom masterclass for Saudi founders and finance leaders — turn late payments, thin margins, and oil-driven uncertainty into a survival-and-growth advantage, led by CMA Ahsan Abdullah, Founder of Tass & Hamjit.

Aug 12, 2026

5:00 PM Saudi · 7:30 PM IST

Zoom webinar

CMA Ahsan Abdullah

Reserve your seat → View session details

81 days

Average wait for a Saudi business to get paid — the longest collection cycle in the region.

Source: PwC Middle East Working Capital Study

$60–69

Oil price range in 2025, well below the Kingdom's fiscal breakeven of ~$90+ per barrel.

Source: Bloomberg Economics

SAR 277B

Saudi Arabia's 2025 budget deficit — the largest since the pandemic.

Source: Ministry of Finance

11-yr high

Non-oil sector growth just hit its strongest level in over a decade — the disciplined will capture it.

Source: Riyad Bank / S&P Global PMI

Why this session

The numbers behind the urgency

This isn't abstract macroeconomics. Every stat above shows up directly in a Saudi SME's bank account.

The cash flow gap

Saudi Arabia has the longest working capital cycle in the region — invoices go out, but cash doesn't come back for months. That gap is where businesses actually die.

The fiscal squeeze

With oil trading below breakeven and the deficit at a five-year high, government and giga-project spending — the demand engine for many SMEs — is tightening.

The opportunity window

Non-oil growth is at an 11-year high. The founders who master cash discipline now are best positioned to capture it — not just survive it.

Session 01

Financial Discipline in Crisis

The first session in the T&H Masterclass Series. Future sessions will cover other themes across finance, audit, and AI-enabled transformation.

Session 01 · Live on Zoom

Financial Discipline in Crisis: The Saudi SME Survival Playbook

A practical framework for building cash discipline under real economic pressure — from a 13-week cash flow forecast to a war chest framework, built specifically for how Saudi SMEs get paid, spend, and survive.

Date

August 12, 2026

Time

5:00 PM Saudi (7:30 PM IST)

Platform

Zoom webinar

Speaker

CMA Ahsan Abdullah, Founder, T&H

What you'll walk away with

01 The war chest framework — how much cash reserve your business actually needs

02 The 13-week cash flow forecast — the tool every crisis-era CFO uses first

03 Zero-based budgeting and the 4-tier cost triage for cutting smart, not blind

04 A 7-day action plan to start building discipline the same week

Reserve your seat

Free to attend on Zoom. Seats are limited to keep the Q&A useful.

Scan to register — or

or register online

Limited seats — first session of the series

Past sessions

Previous masterclasses

Every session in the series will be archived here with a recording, key takeaways, and resources.

Our first masterclass is coming up

This is Session 01 of the T&H Masterclass Series. Once it airs, the recording and key takeaways will appear here — check back after the live session.

Archive opens after Session 01

Participant voices

What attendees are saying

Testimonials from Saudi SME owners and founders will be featured here after each session.

Attendee testimonials will appear here after Session 01 airs.

Don't miss Session 01

Reserve your seat now for the T&H Masterclass Series debut — August 5, 5:00 PM Saudi time, live on Zoom.

Reserve your seat → View full agenda